Folk creates a working wardrobe for AA’s Hooke Park team


Folk creates a working wardrobe for the Architectural Association’s Hooke Park team

“I love the outdoors and hike whenever I can; I brought a bit of this world into this collection, ”says Cathal Mcateer, founder of Folk.

London-based clothing label Folk’s unique collaboration with the Architectural Association (AA) honors design and nature, inspired by AA’s forest campus, Hooke Park, Dorset, southwestern UK England. The 142 hectare working forest has been owned and operated by the AA since 2002 and encourages a growing educational environment focused on landscape and sustainable design.

The collaboration took shape with the idea of ​​providing the Hooke Park team with a work wardrobe suitable for use, as suitable for the workshop as for the forest – clothes for the adventure of the design and manufacture. “From our visits, we were able to observe and learn how the Hooke Park team goes about their daily lives,” explains Folk founder Cathal Mcateer. “They needed versatile, beautiful clothes that could be layered and thrown away.” The concept of sustainable manufacturing is a common thread that connects Folk to Hooke Park. The clothing line itself is utilitarian in form, but enriched by the quality of workmanship and attention to detail typical of contemporary Folk casual wear.

Folk and Hooke Park: “versatile and beautiful clothes”

Hooke Park building close up

The diverse range is not only durable and stylish, but is also equipped to keep the Hooke Park team warm and comfortable during the colder season. The collection’s rich forest color palette of deep pine greens, warm ochres, blonde stone and matte charcoal is reminiscent of autumn forest scenes.

Signal Fleece features two-way zippers, reinforced panels at stress points and red trims. The padded ‘Reversible Liner’, with Japanese brushed cotton checks on one side and a recycled nylon shell on the other, allows for these sudden changes in weather conditions. The knits are made from wool and organic cotton blended with yarns in contrasting colors, and the garments use organic and Better Cotton Initiative certified cottons, recycled nylon, and use durable textile scraps and fillings.

“The Architectural Association sources wood from the forest of Hooke Park, works with it and uses it on site. It’s a wonderful benchmark for sustainable and progressive design and manufacturing, ”says Mcateer. §


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